advertising campaign/branding/typography
Creating a new advertising campaign for the apparel brand “Zumiez” while maintaining the company’s grunge and rebellious aesthetic. The campaign’s motto is “Untamed”, which is a perfect adjective to describe teens who are not afraid to express themselves.
tools used
- photoshop
- indesign
- illustrator
what's the goal?
to give a voice to the youth and give them the freedom to express themselves through the zumiez brand.
